WS-Addressing to W3C: Is the Tide Turning?

For those interested in the Web Services specifications/standards
landscape:

It was just announced that the WS-Addressing specification has been
submitted to W3C[1].

Also, somewhat surprisingly given the "vendor dynamics" on such
specifications: The authors include not only Microsoft, IBM, BEA, and
SAP, but...Sun Microsystems. 

Is the tide turning?

[1] http://www.w3.org/Submission/ws-addressing/

Kind Regards,
Joe Chiusano
Booz Allen Hamilton
Strategy and Technology Consultants to the World